Improving Road Safety & Driving Down Costs

Aug 29, 2017


Coastways has helped customers stay ‘On The Move’ since 1987. Covering the entirety of Northern Ireland with a diverse removal vehicle fleet, the logistical and administrative burden of a high number of active vans and trucks soon became a priority. With little modern technology integrated into the fleet initially, even keeping track of vehicles in real-time proved troublesome. That’s exactly where Camera Telematics came in. With the installation of modern camera and monitoring technology, data on driver behaviour and vehicle status were made available at any time of the day, any time of the week. This allowed Coastways to advise on arrival times and schedule further work with a level of efficiency previously unheard of. In record time, the use of this new capability led to a marked improvement in customer satisfaction and a clear return on investment.


Distinct amongst the benefits realised by Camera Telematics technology was the capability to rapidly pinpoint incidents of poor driving behaviour. With incidents reported on in real-time, opportunities for direct training of Coastway’s driving teams were swiftly identified and acted upon. With video footage of incidents now available on demand, drivers were shown direct footage as part of their training. This proved remarkably effective in highlighting areas for improvement in vehicle operation and safety.


Camera Telematics was simply the best match available for Coastways. Pricing was competitive for the adoption of technology and continuing support, with the level of after sales support, offered standing above competitors clearly despite the excellent price point.


Coastways now operates a large monitor within their head office reception that displays all active vehicles on the road. This impressive display demonstrates clearly to visitors the reach and effectiveness of their service, helping establish the company as an industry leader in a striking visual manner. The monitor also aided improvements in driver behaviour through the knowledge that activity on the road is publicly displayed in real-time in the office. “Since installing the Camera Telematics system our fleet has benefited from a significant return on investment through improved claims response, vehicle maintenance and driver behaviour. Coastways have seen its fleet insurance premium discounted by over 5%; a significant saving directly awarded as a result of our investment into modern camera technology.”

Dominic Murray – Owner and Managing Director

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Camera Telematics is registered in England & Wales, company number 10573294. Registered office address: Unit 4a Kingfisher Court, Hambridge Road, Newbury, Berkshire, England, RG14 5SJ.

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